“If I had more time, I would have written a shorter letter.”
Mark Twain got it right, I think, which probably says more for the lack of brevity in my Monday musings than anything else. We at CFO have been back on the bicycle for about a week now, and 2024 is already shaping up to be a year finance chiefs will have a great impact on the trajectory of their organizations.
Our team has a lot in store for you this year as well, as we continue to strive to be the leading publication for finance executives. Here are a few things we have in store:
In January, the goal is to set the stage. We have already started to roll out forward-looking perspectives, with more to come. We will be looking ahead at future workforce trends, which so clearly defined the state of transition in 2023. We will be highlighting some of the biggest data trends that will shape the landscape in 2024. What are the biggest risks in this coming year? We will take a look at what CFOs should keep top of mind, and where opportunities might emerge. The team will also look at the regulatory environment, and what it means for ESG. And, of course, technology trends cast a shadow over all of these areas.
Images, graphics, and data visualization are an essential component to what we do at CFO, so we hope you will look forward to more dynamic storytelling in 2024. We will continue to work diligently to unearth the data points and statistics that provide a competitive advantage and to convey the insights in a variety of graphical forms that make them easy to digest.
Our unofficial tagline at CFO is, “For CFOs, by CFOs.” Our conversations and profiles with CFOs highlight the biggest challenges and the biggest wins finance chiefs have in their roles, and these leaders accomplish it with a personal touch. Look for more of these impact conversations, including a new series titled, “Dear CFO,” which will debut in the upcoming weeks.
We’re a bunch of road warriors here at CFO, so even though I haven’t tallied up the total miles we’ve traveled, I know we’ve made an appearance in every U.S. time zone, and 2024 will continue the trend. We built our CFO conference tracker for ourselves as much as anything, so be sure to bookmark it to stay on top of all the most important in-person events that cater to finance chiefs.
Research is always paramount for what we do, and in 2024, we will keep you apprised of not only our data-driven reporting but also our larger-scale projects as well. This will include our annual working capital series, our state of the CFO survey, and other originally reported deep dives.
Are you active on LinkedIn? Are you a part of the nearly 50,000 members that are subscribed to our CFO LinkedIn page? To help you stay connected with your peers and our best content, we just debuted our LinkedIn newsletter, “Preferred Shares.” It’s easy to sign up and check it out, and our goal is to utilize the unique features that LinkedIn offers to evolve our stories and keep you connected to your peer network. Get connected, stay connected.
Lastly, I want to tease out to you that, in September, “CFO Live” will make its grand return. “Live” has been a flagship in-person finance event for years, and it is finally time to put the last vestiges of the pandemic pause in the rearview. More details about CFO Live will be forthcoming, but as much as our team is excited to travel to a variety of events throughout the year, we are even more so to invite you to ours.
We know you have much to do in 2024, and we at CFO will continue to evolve to make this space the most valuable and trusted in your inbox, on your phone, and on your desktop.
So let’s get started. Again.