Today’s chief financial officers must contend with constantly shifting conditions that create uncertainty for their business planning, budgeting, and forecasting. Not only are geopolitical forces creating rapid and often unpredictable changes, but digital transformations and new competitors are upending whole sectors.
Continuous planning, or the ability to adjust business plans in response to real-time changes, allows CFOs and their companies to combat uncertainty and boost the accuracy of their planning while building company-wide confidence in the planning process.
CFOs now need continuous planning more thanever, to combat uncertainty and to more confidently predict future performance. Digital evolutions are rapidly forcing changes to how and why companies make money, throwing into doubt whether the traditional markets for those companies will even exist in the future.
Download the following eBook to learn how to improve your company’s strategic planning in 2020.