Opinion: Page

The latest opinion pieces by industry thought leaders


If you are interested in having your voice heard on CFO.com's Opinion page, please read our editorial guidelines and fill out the submission form here.

  • Professionals Meeting in Modern Office
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    5 things I wish I knew as a CFO before starting a digital transformation

    CFOs should be aware of these often-overlooked aspects of digital transformation, such as data cleansing, cultural change management and the importance of clear goals.

    Brian May • Aug. 23, 2024
  • US dollar sign on futuristic background.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    The power of payment data to enhance CFO decision making

    Insights from payments and transaction-related data provide CFOs with valuable intelligence that can be used to predict future performance.  

    Brian Greenfield • Aug. 20, 2024
  • Us dollar banknotes.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    6 actions to help CFOs drive and achieve fundraising goals

    While there's plenty of capital available for investment in today’s market, securing that funding has become more difficult than ever.

    Dean Quiambao • Aug. 15, 2024
  • Data Analyst Mit Data Analytics KPI
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Overcoming data immaturity: How CFOs can unlock value creation

    Many SMEs have not unleashed the full potential of their data assets.

    Hung Nguyen • Aug. 1, 2024
  • Cowokers in a modern office with tall windows.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    5 steps to build a great company culture that adds bottom-line value

    Here are some lessons for making it sustainable over the long term.

    Jim Proppe and Jason Drake • July 9, 2024
  • business people on a maze going all directions
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    CFOs juggle growth aspirations, economic woes in latter 2024

    As we move beyond the halfway point in 2024, CFOs must view their business and the market through a wider lens. 

    Nick Florio • July 2, 2024
  • Artificial Intelligence Machine Learning Natural Language Processing Data Technology
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    AI benefits may take time; CFOs should still push for investment

    Like any other business investment, AI needs time and support to pay off fully.   

    Jim Caci • June 21, 2024
  • Board room view through glass door as business people listen
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    4 ways to save the CPA

    It’s time to turn the change-resistant reputation of CPAs on its head is now before the talent pool evaporates entirely.

    Tim Brackney • June 13, 2024
  • Cropped shot of a group of colleagues having a meeting in an office
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Bridging the gap between finance and revenue operations

    Effective growth planning requires close collaboration between revenue operations and finance, with unified goals, integrated planning processes and accurate data utilization.   

    Yuri Yakubov • June 11, 2024
  • Group of paper airplane in one direction and with one individual pointing in the different way
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    How CFOs can become strategic changemakers

    The changemaker CFO focuses on profit, people and sustainable practices.   

    Dado Alonso • May 28, 2024
  • Casually dressed workers in a busy open plan office - stock photo
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    CFOs play a critical role in getting diversity programs right

    CFOs should establish benchmarks that tie diversity to improved business results.

    Jay Titus • May 16, 2024
  • Two HR specialists in formal wear analyzing the recruitment market using laptop
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    CFO-CHRO partnership: 6 talent acquisition metrics to drive ROI

    Knowing what talent acquisition metrics to track can have a significant impact on a company’s financial performance.   

    Christine Nichlos • May 7, 2024
  • Look for investments based on uncertainty.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    5 CFO priorities to navigate unsteady market conditions

    Here’s how CFOs can deliver profitable business outcomes despite economic uncertainty.  

    Jeff Casale • April 30, 2024
  • A high-angle view of a business perople sitting in the office building lobby and using a tablet computer
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    The CFO-CMO partnership is the new dynamic duo

    These measures help bridge the gap between marketing and finance.   

    Michael Cohen and Sabaa Quao • April 16, 2024
  • IPO, initial public offering, investment opportunity or make profit from new stock concept.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    The Post-IPO Checklist: 7 Insights for CFOs

    The more CFOs know about life after going public, the better.    

    Moira Conlon • April 9, 2024
  • business finance money investment graph arrow up technology.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    3-Step Strategy for PE-Backed CFOs to Enhance EBITDA

    Here’s how CFOs can better prioritize EBITDA enhancement.  

    Udit Sharma and Mathew Veedon • April 2, 2024
  • Making decisions with CEO and investors about future plans
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    5 Ways CFOs Can Transform Finance Operations

    CFOs must lead their organizations toward a future where finance is not just a support function but a driver of growth and profitability.   

    Simone Grimes • March 19, 2024
  • Business person inside a maze
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    5 Things SaaS CFOs Need to Know About B2B Go-to-Market Strategies

    Competitive pressures are making the B2B market more complex than ever.

    Roi Ben Daniel • Feb. 27, 2024
  • Digital shield firewall with central computer processor and futuristic circuit board
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Navigating the Governance of Cybersecurity and Cyber Resilience

    No matter how secure a company’s defensive cybersecurity preparations are, CFOs must widen the aperture to include cyber resilience.

    Andrea Calise, Colleen Hsia, Kevin S. Schwartz, and Steven A. Cohen • Feb. 22, 2024
  • Closeup shot of a stack of one hundred dollar bills and a stethoscope.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    How to Get Ahead of the Priciest Health-Care Expense — Cancer Care

    The impact of delayed screenings on the cost, and success rate, of cancer treatment could upend employers' budgets.

    Othman Laraki and Brian Marcotte • Feb. 13, 2024
  • Jigsaw puzzle of US dollar 100 bill scattered on red background
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Middle-Market Debt Restructuring: A Proactive Approach to Downside Scenarios

    Proactive operational and debt restructuring is not a luxury but a necessity for struggling middle-market businesses.  

    Britt Terrell • Jan. 30, 2024
  • Crossing wooden rings with spheres on green background. Modern abstract art with geometric shapes.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    6 Ways to Develop and Execute a High-Growth Post-Acquisition Strategy

    CFOs are under mounting pressure to deliver greater equity value after a private equity recapitalization.

    Seth Eisenstein and Brian Murphy • Jan. 23, 2024
  • Arrows on cubes following a flexible path.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    The CFO’s Role in Navigating Change

    CFOs can influence many outcomes in the organization by enhancing efficiency, productivity, and workforce management.

    Don McGuire • Jan. 16, 2024
  • Word Tax 2024 on the calculator
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    4 Tax Policies to Watch in 2024

    Several key items will top the tax agenda this year.

    Rema Serafi • Jan. 4, 2024
  • Businessman use electronic pen writing rising colorful graph from 2023 to 2024 year of business planing and stock investment growth concept.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Optimizing in 2024: 4 CFO Growth Preparations

    Focus on areas like performance analysis, the sales process, and customer incentives to prepare for an economy that presents opportunities for growth.

    Dayton Kellenberger • Jan. 2, 2024