CFO Magazine

February/March 2020

Cover Story

First Person: It Could Happen to You

How I proved the SEC wrong after it falsely accused me of fraud.

Can Big Retailers Be Saved?

Innovative store concepts are buying some time, but brands like Macy’s and J.C. Penney need a lot more to reverse the falloff in sales.

Special Report: Sales Forecasting

Nailing the Number

The stakes are high when forecasting sales revenue. Here’s how CFOs are inching closer to producing reliable targets.

Outlook

Guardedly Optimistic

CFO are preserving cash in anticipation of turbulent times ahead. But some are also more sanguine than they were in the fall of 2019.