Protecting the Enterprise from Social Media Threats
The misuse or abuse of social media can be extremely damaging to a company’s brand reputation or share value.
Company With the Best Reputation: Amazon
At the bottom of the list, Wells Fargo pays the price. Overall, it's tricky for a company to decide how to engage with consumers to boost its reputation.
Risk Managers See Reputation Damage as Top Threat
Well-known companies have a heightened awareness of the potential dangers that could hurt their brand and reputation.
Reputation: The Hardest Risk to Manage
GlaxoSmithKline’s unfolding bribery scandal is an object lesson in how a direct hit to its reputation can devastate a company’s finances.
Google’s Flaws Start to Show
Are data-security and privacy issues causing uncertainty among the search giant's stakeholders?
Hermès Tops “Most Reputable” List
The only luxury goods brand in the Consensiv 50, Hermès earns its reputation with a tight focus on management and operational controls.