As they begin to prepare for the next wave of growth through the recovery, finance executives seem to be bracing for a highly competitive business environment, with fewer bright prospects for growth than their companies enjoyed in the past. On the one hand, finance executives recognize the value that performance management discipline can provide to companies as they make their way along complex and competitive pathways to growth. On the other hand, many finance executives also acknowledge that their companies are not well equipped to document the business case for the technology that is often integral to performance-management improvement efforts.
In a challenging environment characterized by scarce resources and an abundance of competing priorities, companies that are able to articulate the business benefits (particularly the qualitative of "soft" benefits) of performance-management technology investment--and to realize those benefits in practice--may gain a substantial advantage over their peers.
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