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Improved Profitability and an Annual ROI of 1,822 Percent - Nucleus Research ROI Case Study
Sponsored By Cognos, an IBM Company
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- Abstract:
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Blue Mountain Resorts is a year-round resort located in northern Ontario. In 2001, Intrawest, a publicly held leading North American operator and owner of resorts, purchased a 50 percent interest in Blue Mountain.
THE CHALLENGE
In mid-2001 Blue Mountain began preparing for the opportunities and demands of being part of a publicly held company. Workflows for examining its revenues or costs on either an aggregate or individual basis were lengthy and labor intensive. As a result, the company wanted to improve both the frequency and the granularity of its reporting.
THE STRATEGY
In late 2001 the company evaluated a number of business intelligence and performance management systems, including Cognos, Business Objects, and several smaller, hospitality-focused solutions.
Read why Cognos was selected and how it enabled Blue Mountain to improve reporting, avoid headcount additions, reduce labor costs, decrease inventory levels, and see an ROI of 1,822%!
- DETAILS
- Sponsored by:
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- Posted: July 29, 2008
- Length: 5 pages
- Format: PDF (157 kb)
- Email this abstract
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