What does your daily life as a CFO look like?
Since I'm also the president of the company, I have a wider portfolio than most CFOs. But as the CFO, beyond the financials and compliance, the most important thing I do is make sure to understand the levers and buttons in the business that impact our top and bottom lines. As we design new products, contemplate new features, or make changes to the royalty schedules or our hiring plan, I need to know with a high degree of certainty what the financial impact of decisions will be at any given fork in the road.

What is your biggest worry? What keeps you up at night?
So far we've done a good job of executing on a pretty simple and easy-to-understand product and idea. We started with just one product, the 25-a-day monthly subscription. Now, six years on, digital cameras have become so powerful that anyone who wants to learn how can take a great picture [and post it on the Web], which means cost presents no barrier [to getting access to images]. The customers' needs are developing. So what I worry about is continuing to execute well as the company gets bigger and the demand side gets more complicated. Plus we're still relatively small compared to the two large players in the industry, so we have to be agile.

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