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Lessons from a CFO Who Loves Start-Ups

Tech company Pingup just got its first million in seed financing. How is its CFO making sure the money lasts while the company builds its business?

July 19, 2012

I decided to drop in on Pingup, a technology start-up that enables people to text instead of call businesses ("Are you open?" "What's the special tonight?" "How fast can you dry clean my tux?"), and the businesses to text them back ("Until 6 p.m." "Peking Duck." "Twenty-four hours."), partly because its offices in Boston's recently designated Innovation District are near CFO's, and mainly because this month it received $1 million in seed money from Avalon Ventures. Read more...

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